There are two important factors to focus on when creating an ecommerce site, especially when you want to quickly convert visitors into customers and start selling products and services. The first one is shopping experience. A good online store must be easy to use and must work really well on mobile devices. The second factor is the checkout process. Accepting credit cards and mobile payments is now a must, especially if you don’t want customers to drop their carts and move to another online store due to a complicated checkout process.
According to studies by Rutgers Online and its Business Administration degree program, services such as PayPal and Swipe are already making it very easy for home and small businesses to accept credit card payments. These services are also easy to integrate into most ecommerce and CMS platforms thanks to existing plugins and add-ons.
To understand the importance of integrating credit cards and mobile payments, be sure to read Credit Cards and Mobile Payments: What Your Business Needs to Know for Now and the Near Future by Rutgers Online.
